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Working with Video
9 Lessons-
StartCommon Myths of Video
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StartMy Business Isn't Suited to Video
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StartVideos Need to be Perfect
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StartAll Videos Need to be Innovative and Creative
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StartVideos are Expensive
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StartThere Are so Many Videos Already, What Can I Add?
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StartNo One Will Watch Me or My Videos
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StartThe Impact of Video Marketing
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StartPersonas
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Video Best Practice
11 Lessons -
YouTube Advertising
11 Lessons
Video
Video is one of the most valuable ways for a business to develop their content online.
Course Summary
Video continues to be a valuable way to reach your target audience and not only share your business’ values and personality but also can help to move people further in the customer journey, leading them to a conversion. It’s common for businesses to start building text-based content but if you really want to take your content marketing to the next level, video is often the best way to do this.
Course Curriculum
